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PPAI
 
2010FEB
Apparel

All-Encompassing Golfwear
By: Audrey Sellers Issue: 2010FEB
Don’t target golfwear too narrowly—it’s functional on and off the fairway. There are more than 28 million golfers in the United States and millions more who simply enjoy watching the sport, according to the World Golf Foundation...Full Article

Chair's Letter

Following A Great Leader, Leading A Great Industry
By: Scott Siegel Issue: 2010FEB
By the time you read this, I will be your chairman of the board, and Sherri Lennarson, MAS, will have assumed the role of immediate past chair...Full Article

Close Up

Close Up: Todd W. Singleton, CAS
By: Staff Issue: 2010FEB
Whether he’s riding the crest of a wave, skiing down a mountain or soaring earthward tethered only by a bungee cord, Todd W...Full Article

Datebook

Datebook
By: Staff Issue: 2010FEB
February 2010 February 1-3 The ASI Show! Advertising Specialty Institute Dallas, Texas www.asishow.com February 1-5 Mid-America Showcase 2010 Minneapolis, Minnesota; Des Moines, Iowa; Kansas City and St...Full Article

Editor's Picks

Got Golf?
By: Audrey Sellers Issue: 2010FEB
This mega-category has always been a big player in the promotional products industry—here are a few ways to get in the game. Golf is more than weekend recreation—it’s a dominating U.S...Full Article

Factory Floor

The Making Of Oscar
By: Tama Swan Issue: 2010FEB
How R.S. Owens produces Hollywood’s most coveted award. What is gold, only 13-and-a-half inches tall and used to recognize the...Full Article

Fast Forward

Going For Gold
By: Tama Swan Issue: 2010FEB
An eight-time Olympic licensee explains how his supplier firm continues to win this coveted client. The 2010 Winter Olympic Games...Full Article

How Does Your State Fare?
By: Tama Swan Issue: 2010FEB
A ranking of the best and worst states for small business Is your home state a friend or a foe to your business? The Small Business...Full Article

How Will We Help You?
By: Tama Swan Issue: 2010FEB
A glimpse at what superior customer service will mean in 2010 Customer service as a means to combat commoditization is more or...Full Article

The Library
By: Staff Issue: 2010FEB
The Book: Getting Naked: A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty by Patrick Lencioni; Jossey-Bass,...Full Article

Legal Ease
By: Tama Swan Issue: 2010FEB
Tips on avoiding and managing a citizenship-status audit of your employees Last year, the Obama administration made a point to scrutinize employers’ hiring records in search of immigration law infractions...Full Article

Features

An Abundance Of Accolades
By: Audrey Sellers Issue: 2010FEB
If you’re looking for a recap of the PPAI Awards Presentation & Dinner, consider this your comprehensive coverage of the event. ...Full Article

Your Ad Here
By: Saritha Kuruvilla and Tessa Falk Issue: 2010FEB
Promotional products hold their own against major advertising media in an across-the-board comparison study Advertising legend Steuart Henderson Britt once said, “Doing business without advertising is like winking at a girl in the dark...Full Article

Doing Business In A Brave New World
By: Paul Kiewiet Issue: 2010FEB
A Shift From Competition to Collaboration Involves People— And People Can Be Messy What does economic life look like after the...Full Article

Feedback

Feedback
By: Staff Issue: 2010FEB
Readers Sound Off On New Volunteer Options (Editor’s Note: PPB Newslink reported in December that the PPAI Board of Directors had...Full Article

Inside PPAI

New PPEF Trustees Take Office
By: Staff Issue: 2010FEB
Five new members of the Promotional Products Education Foundation (PPEF) Board of Trustees have begun their 2010-2013 terms. The trustees are: Christopher Duffy, MAS, Union, Illinois-based supplier BAG MAKERS, Inc...Full Article

PPAI’s brand. Heads To Regional Shows
By: Staff Issue: 2010FEB
PPAI has partnered with the Specialty Advertising Association of California (SAAC) to bring brand. to the 2010 SAAC show, August 3-5 in Long Beach, California...Full Article

Promotional Products Are Top Pick Among End Buyers And Consumers
By: Staff Issue: 2010FEB
In a Fall 2009 study of the advertising purchasing habits of end buyers, promotional products were ranked as the top advertising choice over mainstream media including television, newspaper and internet...Full Article

Registration Opens For 2010 PPAI Professional Development Events
By: Staff Issue: 2010FEB
For the first time, PPAI has simultaneously opened registration to all three of its most popular professional development events:...Full Article

Bellantone, Hendrick Visit PPAI Supplier In Missouri
By: Staff Issue: 2010FEB
PPAI Executive Vice President Paul Bellantone, CAE, and PPAI Director of Professional Development and Business Media Melissa Hendrick...Full Article

Regional Members Appeal To Legislators
By: Staff Issue: 2010FEB
Regional members continue to reach out to legislators on the issue of healthcare legislation and its impact on the promotional products industry. Wayne Greenberg, MAS, and Bob Hechler met with the chief of staff for U.S...Full Article

PPAI: Visible, Vocal And Active
By: Staff Issue: 2010FEB
Last year was definitely one to remember. For the industry, it was an especially busy one for legislative and government issues. PPAI and members worked together to make great progress in this area...Full Article

Carlson Marketing To Be Purchased By Groupe Aeroplan
By: Staff Issue: 2010FEB
Plymouth, Minnesota-based distributor Carlson Marketing (UPIC: CARL0003) was acquired by Montreal, Canada-based Groupe Aeroplan Inc...Full Article

Dohan Honored With Chamber Business Award
By: Staff Issue: 2010FEB
Allen Dohan, president and CEO of Blanchester, Ohio-based supplier The Allen Company (UPIC: ALLEN), was honored by the Blanchester...Full Article

Moisant Named Woman Of The Year By Oklahoma Paper
By: Staff Issue: 2010FEB
Teresa Moisant, MAS, owner of Oklahoma City, Oklahoma-based distributor Moisant Promotional Products (UPIC: MOISANT1) was named a...Full Article

Legislation

No More Safe Harbor?
By: Anne Lardner Issue: 2010FEB
Spotlight turns on independent contractor legislation. For many years, PPAI has had a voice in Washington, D.C., to promote and protect the interests of the promotional products industry and small-business interests in general...Full Article

Marketing

Mobile Marketing
By: Joe Scott Issue: 2010FEB
Reaching Customers Where They Really Live Text message or mobile marketing as it’s also called is a new way to reach consumers via their cell phones using text messaging and related technologies...Full Article

Newslink Features

Industry News: PPPC Convention Draws Strong Attendance
Issue: 2010FEB
The 2010 Annual PPPC National Convention in Toronto, January 22-25, had an “excellent” turnout, according to Ed Ahad, PPPC’s new...Full Article

Industry News: Budgets For Incentives Increase in 2010
Issue: 2010FEB
About one-third of companies will increase their budgets for merchandise/non-cash incentive programs in 2010, according to a Pulse survey released last week by the Incentive Research Foundation (IRF) in New York...Full Article

PPAI LAW: Members Urged To Take Action On Colorado, New York Proposals
Issue: 2010FEB
While the national debate on healthcare may be stalled for the moment, states are starting to take over where the federal government has stopped...Full Article

PPAI News: Webinar Addresses Independent Contractor Issues
Issue: 2010FEB
Both Washington lawmakers and the Internal Revenue Service (IRS) have taken a renewed interest in the classification of individuals as employees or independent contractors...Full Article

Industry News: Americo Manufacturing Expands Operations
Issue: 2010FEB
Supplier Americo Manufacturing Co. (UPIC: AMERICO), based in Acworth, Georgia, has acquired a 152,000-square-foot facility in Cartersville, Georgia, for $4 million...Full Article

PPAI News: Legislative Education And Action Day Planned For March
Issue: 2010FEB
Legislative Education & Action Day, the first legislative day for the promotional products industry, will be held March 23-24 in Washington, D.C...Full Article

PPAI News: Sixty-Three Professionals Earn MAS/CAS Designation
Issue: 2010FEB
PPAI congratulates the newest groups of promotional products professionals to achieve the Master Advertising Specialist (MAS) and...Full Article

Safeguard Unveils Web-Based Training For Its Network
By: Staff Issue: 2010FEB
Dallas-based Safeguard Business Systems, Inc. (UPIC: SAFE0003) is launching a new web-based learning system for its nearly 300-member...Full Article

RAC Board Holds Powwow Over Strategic Planning
By: Staff Issue: 2010FEB
PPAI’s Regional Association Council (RAC) board met February 19-21 at PPAI Headquarters in Irving, Texas, for a strategic planning...Full Article

GCPPA Celebrates 25th Anniversary With Membership Push
By: Staff Issue: 2010FEB
The Gold Coast Promotional Products Association (GCPPA) in south Florida is celebrating its 25th anniversary with special events...Full Article

Corvest SPV Announces Sale Of Company, Layoffs
By: Staff Issue: 2010FEB
Largo, Florida-based multimillion dollar Corvest SPV, parent company of Adva-Lite (UPIC: Advalite), Toppers (UPIC: TOPPERS) and It’s...Full Article

Norwood Plans To Consolidate Some Manufacturing Operations
By: Staff Issue: 2010FEB
Indianapolis, Indiana-based supplier Norwood Promotional Products (UPIC: NORWOOD), a subsidiary of BIC Graphic USA (UPIC: BIC), said...Full Article

People News

People News
By: Staff Issue: 2010FEB
DISTRIBUTOR NEW HIRES The Vernon Company (UPIC: Vernon)—Larry Ballew, Elizabeth and Kent Mills, Jenna Shawver-Neuerburg, account...Full Article

President's Perspective

What If? Small Question, Big Possibilities
By: Steve Slagle Issue: 2010FEB
As we’ve turned the corner to a new year and a new decade, it’s interesting to think about what we might have done differently last year if we had the chance for a “do over”— a mulligan...Full Article

Promotions

Personalized M&M’S®: A Sweet Idea On An Old Favorite
By: Tina Berres Filipski Issue: 2010FEB
What melts in your mouth and not in your hand? The answer is M&M’S® of course, one of the best known confectionary treats produced by Mars Chocolate North America since 1941 and sold in more than 100 countries...Full Article

Question

A New Type Of Sales Call
By: Staff Issue: 2010FEB
A Distributor Asks: One of my clients told me another distributor is trying to schedule a sales call with him. He told the salesperson he is not interested in moving the business and happy with the products and services I provide...Full Article

Snapshots

NEPPA Rings In 35 Years With Awards Event
By: Audrey Sellers Issue: 2010FEB
NEPPA’s past presidents (from left): Paul Keane; Jennifer Pollano; Stephen Monahan; Patricia Dugan, MAS; Joseph Ferris, MAS; W.C.S...Full Article

DIGISPEC Delivers Pizza Party To Reward Employee Safety
By: Audrey Sellers Issue: 2010FEB
Chatting over sodas, salad and pizza (from left): Courtney King, Alicia Mize, Brooke Crumpler, Amy Bruns, Analiza Mayor and Katie...Full Article

Peerless Umbrella Cranks Up The Fun For Teambuilding Event
By: Audrey Sellers Issue: 2010FEB
Some Peerless volleyball players, ready for the next game Indoor beach volleyball, rock climbing, relay races and more—the sales force at Newark, New Jersey-based supplier Peerless Umbrella Co...Full Article

Technology

Broadcast Your Business
By: Joe Dysart Issue: 2010FEB
An exploration of the top 10 YouTube functions for viral video-inclined companies While YouTube.com has emerged as a marketing...Full Article










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